Provo’s startup-dense, university-adjacent business culture creates a unique advisory environment — founders making their first entity decisions, fast-growing companies outpacing their financial systems, and established businesses planning exits in one of Utah’s most active M&A markets. FJ & Associates provides Provo companies with strategic financial advisory, fractional CFO services, and the CPA-level business guidance that […]

Salt Lake City’s business environment is competitive, fast-moving, and increasingly sophisticated. Companies scaling in the Silicon Slopes corridor, real estate operators managing growing portfolios, professional services firms navigating partnership transitions, and entrepreneurs building businesses from the ground up all face one common challenge: financial decisions that have long-term consequences demand expert guidance that goes well […]

Many business owners think investment risk is about losing money. Learn why understanding volatility may be the better way to make financial decisions.

The accounting profession is changing faster than at any point in its history. Automation has eliminated entire categories of manual bookkeeping work. Cloud technology has made real-time financial visibility accessible to every small business, not just enterprise companies. Artificial intelligence is beginning to handle transaction categorization, anomaly detection, and basic financial analysis tasks that once […]

Most business owners are so focused on running their company that they rarely have time to step back and work on it. The financial decisions that shape a business’s long-term trajectory — entity structure, growth financing, exit timing, operational efficiency, owner compensation — get deferred indefinitely. And that deferral is expensive. FJ & Associates, PLLC […]

Environmental, Social, and Governance (ESG) reporting has moved from a fringe concern for large public companies to a mainstream business expectation that is beginning to reach small and mid-sized private businesses — particularly those in enterprise supply chains. For Utah small business owners, understanding what ESG reporting is, which regulations are actually enforceable, and when […]

Learn why S corporation owners should review their salary every year and how adjusting reasonable compensation can prevent unnecessary payroll taxes.

Blockchain technology has generated more hype — and more confusion — than almost any other technology trend of the past decade. For the average Utah small business owner, sorting out what blockchain actually is, what it practically affects, and what you need to know for tax compliance can feel daunting. This article focuses on the […]